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Be/Impact, with its innovative “Teach-to-Learn” methodology, recognized a significant challenge in traditional corporate training: the disconnect between content delivery and the practical application of learned knowledge. Despite businesses investing an estimated £120 billion annually in employee training, only 12% of employees apply what they’ve learned, and humans forget 75% of new knowledge within a week. Nonprofits, meanwhile, often miss out on crucial training due to tight budgets.
Be/Impact aimed to transform corporate training by:
Increasing training outcomes by 300%.
Accelerating ESG/CSR goals by 7x.
Engaging employees by turning them into teachers, reinforcing their learning while supporting nonprofit organizations.
Tapio Capital partnered with Be/Impact with a shared vision for growth and impact, providing sales and marketing expertise to refine Be/Impact’s go-to-market approach. Through Tapio’s strategic guidance, Be/Impact enhanced its business model, fundraising, and client acquisition.
Tapio’s comprehensive support focused on key areas to drive Be/Impact’s growth:
Refined Sales Collateral: Messaging, visual identity, and communication strategy were meticulously refined to clearly articulate Be/Impact’s unique value proposition.
White Paper & Survey Strategy: Tapio co-branded and supported the distribution of a white paper and survey, integrating it into their marketing channels to reach a wider audience of L&D professionals (with a goal of 100+ participants). This initiative aimed to gather key insights and establish thought leadership.
Industry Thought Leadership Events: Tapio organized and facilitated key industry events, including a LinkedIn event titled “Making Learning Stick: Global L&D Survey – The Results” and roundtable discussions with L&D and C-suite leaders, positioning Be/Impact as an innovator in the field.
The 6-month partnership between Tapio Capital and Be/Impact yielded impressive results, demonstrating significant sales and funding growth, alongside tangible social impact:
Sales & Funding Growth:
Raised £305K in pre-seed capital in November 2024.
Won the Innovate UK award for innovation in learning.
Closed a funding round at £280K with 10 angel investors.
Signed 2 new clients in Q1 & Q2, establishing a full sales pipeline.
Developed the first version of their web app, including learner reports and impact dashboards.
Expanded the team to 5 core staff & 5 supporting part-time employees.
Shortlisted as a Top 5 Startup in the Seed Legals Startup Awards.
Direct Business Impact from Marketing:
Secured £100K worth of contracts with new clients within 6 months.
Learning Outcomes & Social Value (Example: Roland Berger Partnership):
Achieved a 45% improvement in learning outcomes.
Generated £113K in social value.
Received a 9/10 employee referral score.
Triple Assessment Approach for Learning Outcomes: Be/Impact’s methodology ensures holistic evaluation through:
Self-assessment: Trainers evaluate skills before and after.
Peer-to-peer feedback: Trainer pairs exchange soft-skill perceptions.
Non-profit feedback: Participating nonprofits provide detailed, constructive feedback.
This aggregated feedback is compiled into a comprehensive Learner Report.
Social Value Reporting: Be/Impact’s dashboards allow easy reporting on social value created, backed by authentic impact testimonials, demonstrating how trainings transform nonprofits. Skilled volunteering (£110/hour) accounts for 7x more social value than hands-on volunteering (£13.20/hour) using the TOM’s framework.
“They did some really cool stuff.”
— Julian Buschmaas, CEO of Be/Impact
The successful journey with Be/Impact has led to an extension of the partnership for another 6 months. Together, Tapio Capital and Be/Impact will continue to empower entrepreneurs and drive learning transformation, building on the established success and expanding their reach.
Read on about how Tapio Capital are delivering tangible results in our strategic partnerships.
Learn more about our impact or apply now and see how we can empower your startup.
